In this course on Intellectual Property Rights for Business and Entrepreneurship, you will gain an overview of the World of Intellectual Property Rights (IPRs), what they are, what they protect and the terms of their protection.
We will address the top-ten IPRs including 1. Patents 2. Copyright 3. Trade secrets 4. Trademarks 5. Domain names 6. Design right 7. Open Source and Creative Commons 8. Commercial technology without patents 9. Public Domain knowledge and 10. Traditional knowledge.
The commercialization of knowledge, ideas and creativity, in most advanced economies, is protected through the use of Intellectual Property Rights. Intellectual property rights are extremely important as a business tool because they represent the legal mechanism for protecting many corporate assets.
Intellectual Property Rights (IPRs) came about as a natural evolution from property rights on land, capital and labour. Thus, intellectual property is intangible property, as opposed to the tangible and physical examples above (land, capital or labour).
After completing this course, the learner should be able to
- Describe ten different IPR types and the intangible assets they protect.
- Distinguish between proprietary and non-proprietary IPR types.
- Determine the prerequisites for claiming an IPR and the rights that IPR owners have.
- Describe the processes used to establish, enforce, and document IPRs for protection.
- Describe the IP terms, such as durations or time frames for IPR protection.
- Apply the knowledge you’ve learned in this course to your future endeavours as an entrepreneur, business leader, researcher, technology manager, investor, policymaker, or regulator.